Sebastien Provencher, Local Marketing Expert, Joins Acquisio as VP of Product Management

Extremely happy to announce I’ve joined @acquisio as their new Vice President, Product Management.

The official release:

MONTREAL, Sept. 24, 2015 /PRNewswire/ — Acquisio, a world leader in digital and programmatic marketing solutions, has welcomed a new VP of Product Management to their executive team, Sebastien Provencher.

The Montreal-native local marketing expert has accepted the role of VP of Product Management with Acquisio and will help the search marketing company make the important shift towards more of a mobile and local customer base, which includes the development of new products exclusively for local small to medium businesses (SMBs).

Acquisio’s New VP of Product

Sebastien Provencher will use his experience as an entrepreneur in the local advertising market to drive the company forward.

“I aim to use my expertise and knowledge of digital tools coupled with my understanding of how small business owners operate to bring products to the market that make sense and help SMBs thrive in the difficult economic environment,” explains Sebastien Provencher, the new VP of Product.

With more than fifteen years of hands-on product management and business development experience, Provencher has helped generate hundreds of millions of dollars in revenue throughout his career. Acting as an advisor to startups, founding multiple companies and working for various industry leaders, Provencher is a digital marketer who has a lot to bring to the table at Acquisio.

“At this point in my career this Acquisio is the right place for me to be,” saidSebastien Provencher. “I know the company needed someone like me and I’m very happy with where the company is and what the challenges are.”

“Having an industry leader like Sebastien Provencher direct product is a huge win for our company. He brings a wealth of knowledge to the table regarding both local markets and product development, and we are confident that by welcoming Provencher to the leadership team we can better execute on our goals and grow immensely under his leadership,” says Marc Poirier, CEO.

About Acquisio

Acquisio is a high-powered performance media solution that enables digital marketers to optimize their search campaigns and report on all PPC initiatives including social, mobile, and display, all in one easy-to-use dashboard.

With more than 500 agencies and 25,000+ advertisers in its portfolio, Acquisio is recognized as being one of the fastest growing companies in North America, winning the Deloitte Tech Fast 500 and Fast 50 awards for three consecutive years. The Acquisio software is used by companies like GroupM, Sensis, Hanapin Marketing, iRep, YPG, YP and Microsoft.

With its headquarters in Montreal, Acquisio also has offices in New York, Seattle,London, and Tokyo. For more information, contact Acquisio.

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