Facebook Testing Real-Time Search

From the Facebook corporate blog, Look Who’s Talking Now announces that Facebook is testing a better, more powerful Facebook search engine. That engine will allow users to find information from a variety of activity displayed in your friends’ activity stream.

Those of you in the test group will see new layouts for search results that will continue to include people’s profiles, Facebook Pages, groups and applications, and some entirely new Search features. With the test, you will be able to search your News Feed for the most recent status updates, photos, links, videos and notes being shared by your friends and the Facebook Pages of which you’re a fan. You will also be able to search for status updates, posted links and notes in Search from people who have chosen to make their profile and content available to everyone. (…)

The people around us are a powerful source for finding information about new and interesting information — from the latest on last night’s episode of “The Office” and suggestions on what to do for your next vacation to current events.

What it means: a very important move from Facebook. Surfacing activity content via keyword search is a fundamental element of discovery. Twitter had better technology that allowed users to easily find information in the activity timeline and Facebook is playing catch-up. I suspect we will amazed by the quality of information we can find when we’ll have access to all of our Facebook friends’ content via a search tool. Hopefully, Facebook will release an API for this search that other sites will be able to use to integrate.

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