I’ve heard from a well-informed source that ReachLocal is opening a sales office in Toronto, to better serve the Canadian market. I was able to confirm it when I found these employment ads. Steven Woods, senior recruter at ReachLocal, posted the ads. ReachLocal is a well-funded local search engine marketing firm. According to the Kelsey Group blog, their latest funding round ($55M in October 2007) will be used “to continue the company’s rapid expansion both in the U.S. and overseas, and for technology. In the past 12 months alone, ReachLocal has opened 11 sales offices in the top 10 DMAs. It expects to open a top-down DMA rollout in one market per month throughout 2008 and 2009. The company now claims to have “several hundred ad sales reps.” It sells for most of the local portal and sales engine leaders, including Yahoo!, Google, MSN, AOL and Superpages.com.”
Seb Provencher's Blog 
You are correct. We are continuing to expand the ReachLocal empire and our Toronto office is currently operating at a break-neck pace! We do NOT resell superpages.com however.
You are correct. We are continuing to expand the ReachLocal empire and our Toronto office is currently operating at a break-neck pace! We do NOT resell superpages.com however.
I think RL is going for a global play — just came out on wires today that they launched Western Europe in UK with an ex AOL executive and the same product as the US. Anyone know if they have opened any other international offices or if they have any plans for other markets?
I think RL is going for a global play — just came out on wires today that they launched Western Europe in UK with an ex AOL executive and the same product as the US. Anyone know if they have opened any other international offices or if they have any plans for other markets?
11 Sales Offices in top 10 DMAs in just 12 months… That’s really rapid.